Exhibition space
One of the core ideas was to retain a sense of exploration and discovery that you get with a physical exhibition space. To achieve this we wanted to create a large collection wall that could be dived into as if passing into smaller collection rooms.
No frills
Our main challenge with the overall design was to create a low impact, accessible site – without compromising the experience or the work of exhibitors. This limited things like, typeface, colour, imagery and javascript use. So the design took on a 'no frills' look and feel, utilising system fonts, bitmap images and a simple black and white aesthetic.
Education, education, education
The final part of this project was the delivery of a lecture/workshop to LCC students to 1. Launch the new site and tell the story of its creation, and 2. Inform and educate on the pros and cons, perils and pitfalls of creating a more environmentally conscious website.